Announcing Matrix XII: An $800M fund to invest from concept to Series A
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The best fintechs turn risk into leverage
Matt Brown
Apr 28, 2023
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The future of programming with large language models
How large language models will improve developer productivity
Kojo Osei
Apr 3, 2023
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"Don't Make Me Think" in the age of LLMs
We're about to enter a "UX war" between conversational interfaces and old school software design components.
Jake Jolis
Mar 28, 2023
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Matrix Fintech Index 2022: Down But Definitely Not Out
Matrix Team
Mar 7, 2023
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Interchange is a burning platform
Matt Brown
Feb 16, 2023
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Interchange in 1,000 words
Matt Brown
Feb 14, 2023
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7 sins of user retention
Jake Jolis
Jan 24, 2023
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Reasoning apps: the next frontier for LLMs
Reasoning, not creativity, is where large language models will have their most enduring impact
Kojo Osei
Jan 12, 2023
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min read
Five interesting interaction patterns in generative AI apps
Diana Berlin
Nov 18, 2022
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Undifferentiated heavy lifting in fintech
Many fintechs make a costly mistake—reinventing the wheel to solve complex, expensive problems that don’t make the company uniquely better.
Matt Brown
Oct 26, 2022
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Going with the grain of generativity—prompts for B2B SaaS founders
Diana Berlin
Oct 12, 2022
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Outpaint your way out
Diana Berlin
Oct 3, 2022
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Toward Tools for Imagination
Tools for imagination expand on the use cases satisfied by tools for thought, adding multimodal generativity to the mix.
Diana Berlin
Sep 6, 2022
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DuckDB and the next frontier of OLAP databases
How DuckDB is ushering in the next frontier of embedded OLAP databases.
Kojo Osei
Jun 16, 2022
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What developer products can learn from language design
Programming languages and developer products have similar adoption drivers
Kojo Osei
May 27, 2022
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Matrix Fintech Index: 2022 Edition
After $100+ billion in fintech liquidity in 2021, we predict $300B+ in 2022 despite a shaky start to the year
Matt Brown
Feb 1, 2022
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Request for startups
I would love to see — and possibly invest in — more companies pursuing the following themes.
Jake Jolis
Oct 6, 2021
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How to approve stock options faster
You just raised an equity round and are using the new money to recruit employees. As part of the round...
Jake Jolis
Mar 31, 2021
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min read
What is emoji productivity?
Emoji productivity is a big interest of mine. As far as I can tell from poking around the internet, I’m the first...
Diana Berlin
Jan 26, 2021
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Matrix Fintech Index: 2021 Edition
Fintechs could see $100 billion of liquidity in the coming year
Matrix Team
Jan 26, 2021
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4-year founder vesting is dead
Four-year vesting frequently harms startup founders’ interests.
Jake Jolis
Oct 14, 2020
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The three must-have characteristics of a semiconductor startup
What separates great chip startups from lousy ones? This post summarizes what we’ve gleaned backing semiconductor...
Stan Reiss
Jun 10, 2020
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Matrix FinTech Index: 2019 Edition
At the end of 2017 we published the Matrix FinTech Index for the very first time.
Matrix Team
Dec 30, 2018
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The Chinese Lesson: Online learning has no inherent churn problem
Chinese education technology companies have proven they can solve the #1 problem in online learning.
Jake Jolis
Dec 13, 2018
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Cyborg Marketplaces
A cyborg marketplace combines a human labor pool with vertical-specific software.
Jake Jolis
Sep 8, 2018
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Enterprise Payments: The next frontier for payments innovation
Towards the end of 2017, we discussed the rise of the FinTechs and briefly alluded to payments as being a key area...
Matrix Team
Aug 7, 2018
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FinTech: We’re just getting started
Global FinTech investment in 2017 was unprecedented with $16.6B of capital (+20% compared to 2016) deployed...
Matrix Team
May 23, 2018
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The Rise of FinTech: Introducing the Matrix FinTech Index
Over the course of the last few years, FinTech as a category has really taken off. Five years ago the term ‘FinTech’ was not something most people had
Matrix Team
Dec 28, 2017
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The case for startups in the age of Goliaths
There’s been a spate of hand-wringing in Silicon Valley as the crop of mobile/internet/cloud-driven startups matures and giant companies that needn’t
Matrix Team
Nov 19, 2017
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The State of Remote Work 2017
Data to help leaders understand how remote work impacts hiring, retention and management
Matrix Team
Nov 8, 2017
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2017 SaaS Survey Infographic
The third annual forEntrepreneurs SaaS Survey Infographic shares top highlights from this year’s SaaS Survey results!
David Skok
Nov 1, 2017
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2017 Private SaaS Company Survey — Part 2
We recently released Part 1 results of our private SaaS company survey in partnership with KBCM Technology...
David Skok
Nov 1, 2017
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Money 2020: 12 lessons from this year’s conference
Earlier this week I attended Money2020 in Las Vegas. In just over 5 years, Money2020 has become the leading industry conference for everything...
Matrix Team
Oct 25, 2017
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2017 Private SaaS Company Survey — Part 1
For the sixth year in a row, we’re proud to work with KBCM Technology Group (formerly Pacific Crest Securities)...
David Skok
Oct 17, 2017
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Building a Great Interviewing Process
How to Avoid The Most Common Traps
Dana Stalder
Aug 24, 2017
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Optimize Your Funnel By Getting Inside Your Buyer’s Head
Part of finding product/market fit is turning early wins into repeatable, scalable, and profitable sales.
David Skok
Jul 20, 2017
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Sales Compensation: How HubSpot Accelerated Growth by Optimizing Sales Compensation
When I started my first company many years ago software sales was radically different than the SaaS landscape...
David Skok
Jul 13, 2017
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2017 SaaS AE Metrics Report
Since 2007, The Bridge Group has tracked the Account Executive (AE) role and gathered data on how metrics and compensation change over time.
David Skok
Jul 6, 2017
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What Your Opportunity Slide Is Missing — Make Investors Believe
This is a shortened version of a post that originally appeared on forEntrepreneurs.com: What Your Opportunity Slide is Missing — Make Investors...
Stan Reiss
Jun 2, 2017
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Part 3: Bottom of the Funnel — Closing and Onboarding
Recruiting: The 3rd Crucial Startup Skill
David Skok
May 18, 2017
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Part 2: Middle of the Funnel — Selling and Evaluating
Recruiting: The 3rd Crucial Startup Skill
David Skok
May 11, 2017
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Managing Customer Success to Reduce Churn
This is a condensed version of a post that originally appeared on forEntrepreneurs.com: Managing Customer Success to Reduce Churn.
David Skok
May 10, 2017
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Part 1: Top of the Funnel — Sourcing
Recruiting — The 3rd Crucial Startup Skill
David Skok
May 4, 2017
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Optimizing the SaaS Funnel from Top to Bottom
In my talk at the 2017 SaaStr Annual conference, my goal was to offer a simple model of a SaaS business...
David Skok
Apr 20, 2017
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Improving Your Sales Funnel
Getting Customers to Register
David Skok
Apr 6, 2017
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Improving Your Sales Funnel A Case Study
Driving Traffic to your Site
David Skok
Mar 23, 2017
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A Better Alternative to MVP Product Development
If you’ve been in the technology space for some time, you’ve almost certainly heard the term “minimum viable product” (MVP). It’s become so...
Matrix Team
Mar 2, 2017
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Time to stop acting like lemmings
In a world defined by trends, we’ve been beset by a highly worrying one: There is an undeniable lack of IPOs.
Stan Reiss
Feb 23, 2017
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12 Key Levers of SaaS Success
My SaaStr Annual 2017 Conference Presentation
David Skok
Feb 9, 2017
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Where are we in the cycle today?
2016 has been a rocky year for the technology industry. The S&P North American Technology Software Index dropped by 22% in single month earlier...
Matrix Team
Dec 20, 2016
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2016 Pacific Crest SaaS Survey — Part 2
I recently released Part 1 results of the annual SaaS Survey which shared data and insights on growth rates, go-to-market trends and cost structure.
David Skok
Nov 13, 2016
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PUG: A Framework For Measuring Product Performance
Everyone loves claiming to be a “data-centric” product manager. But as any PM knows, despite having all the data in the world, measuring the true...
Matrix Team
Nov 10, 2016
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2016 SaaS Survey Infographic
We’re excited to share the forEntrepreneurs 2016 SaaS Survey Infographic, which highlights key metrics from this year’s survey results and includes...
David Skok
Nov 3, 2016
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2016 Pacific Crest SaaS Survey — Part 1
For the fifth year in a row, we’re proud to work with Pacific Crest Securities, a SaaS-focused investment banking firm, to share results from a survey
David Skok
Oct 17, 2016
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So you want to sell to banks?
If you ask almost any early-stage B2B FinTech startup selling to banks what their biggest challenge is, the answer you’ll likely get is “sales.”
Matrix Team
Oct 4, 2016
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Teaching Your Organization To Learn
Hitting an aggressive goal is rarely easy. Especially when the path to that goal is not immediately obvious or direct. Startups are well known for...
Matrix Team
Sep 29, 2016
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Customer Acquisition: Maximizing Your Sales Funnel
Acquiring customers in the B2B world involves using a variety of marketing and sales steps with the goal of converting prospective customers into...
David Skok
Sep 15, 2016
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Startup Scaling: Context is King
By Karthik Sridharan, Co-Founder & CEO at Kinnek
Matrix Team
Aug 24, 2016
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Bridge Group 2016 Sales Development Metrics and Compensation Benchmark Report
Sales development teams are taking a much more data-driven approach in recent years by closely tracking their metrics and performance. Benchmarking...
David Skok
Aug 18, 2016
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Hacking Interviewing: Collecting the Data You Need
At Matrix Partners we believe a data-centric approach to interviewing will improve the quality of your hires and reduce your risk of making...
Dana Stalder
Jul 28, 2016
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Growth Hacking: Creating a Wow! Moment
This is a shortened version of an article that was originally published on forEntrepreneurs.com: Growth Hacking: Creating a Wow! Moment.
David Skok
Jun 26, 2016
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Marketing Attribution: Creating a Growth Engine at Salesforce, Zendesk and Slack
Bill Macaitis, CMO of Slack and formerly CMO at Zendesk has a simple view: Marketing Attribution means are you spending your money wisely.
Dana Stalder
Jun 16, 2016
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5 Reasons Startups Fail
This is a shortened version of a post that originally appeared on forEntrepreneurs.com: 5 Reasons Startups Fail.
David Skok
Jun 9, 2016
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Demystifying Churn: Measuring and Benchmarking this Metric
As every SaaS entrepreneur knows, churn is one of the single most important metrics in determining the day to day health of the business. Acquiring...
Matrix Team
May 5, 2016
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#TBT — What Series A Fundraising Looked Like in 1999
Times have changed pretty dramatically since I started my first business in 1999, and I thought for throwback Thursday it would be interesting to...
Matrix Team
Apr 28, 2016
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Clarity of Message: Why You Need A Great Message & How To Create It
In the early stages of their business, founders often struggle to come up with really strong messaging to describe what they are selling, and this...
Matrix Team
Apr 25, 2016
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A Startup CEO’s Guide to Burn Rates and Vaporization
More chatter today about valuations, burn rates, and everything that can go wrong. This advice to CEOs is from 18 months ago, but works as well...
Matrix Team
Apr 22, 2016
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The Team Slide: You Had Me At Hello
This is part of our series “Pitching to Investors” that shares real examples and practical advice on creating a great investor pitch deck.
Matrix Team
Apr 11, 2016
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Five Ways to Nail your Pitch and Win Over Investors
There are many opinions on creating a pitch deck and presenting to potential investors but there is still a big gap between what entrepreneurs...
Matrix Team
Mar 28, 2016
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What’s your TRUE customer lifetime value (LTV)? — DCF provides the answer
The old formula that everyone uses for customer lifetime value (LTV)) –average gross profit per customer divided by churn — ceases to work properly...
Matrix Team
Mar 14, 2016
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New Rules for Successfully Closing Executive Candidates
The amount of time and effort required to close a senior executive is surprisingly high, and many founders underestimate this, and lose candidates the
Matrix Team
Mar 11, 2016
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A Resource Guide for Recruiting: Advice from the Experts
Recruiting top talent has become one of the biggest issues for startups. I wrote a blog post proposing that recruiting is now the 3rd crucial...
David Skok
Mar 3, 2016
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The Golden Age of Vertical ERPs
Matt Brown
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min read
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